Body holding a phone with a dark red phone case
Body holding a phone with a dark red phone case

Access the world's greatest shoppers

Reach, engage, and convert Klarna's high-intent audience at the point of purchase.

85m

global shoppers

21m

daily interactions

23%

higher average order values

Web_Body_Device_SimplifiedSnippet_ChooseKlarna_KlarnaBlack_1x1_Global

Reach high-intent shoppers

Attract shoppers that are already primed with purchases and payments at top of mind. Klarna’s shopping network is looking to do just that—shop.

A full-funnel media offering

We offer a performance-based media mix that puts you in front of high-intent shoppers across the funnel—from awareness to consideration and conversion, and across a variety of Klarna channels.

3x

click-through-rates with Ads

8-12x

return on ad spend with Search

1.3x

conversion rates with Affiliate

Ads

Deliver on business goals by increasing brand awareness, traffic, and conversions - both onsite and in-store.

Programmatic ads

Programmatic Ads

Programmatic Ads help advertisers easily and efficiently reach high-intent shoppers more easily, and with purpose.

Digital Klarna card payment

Drive-to-store Ads

Boost frequency and acquire new customers. Get in-store shopping behavior insights and target the right people.

Search

Engage shoppers in the consideration set by diversifying search spend with high-performing products.

Brand and product search

Brand and Product Search

Join Klarna’s powerful search engine. Let consumers discover your business with ease by showing your products to millions of our shoppers.

Device

Comparison Shopping Service

Switch to Klarna's Comparison Shopping Service (CSS) and save up to 20% on CPC while boosting your ROAS—backed by a trusted Google CSS provider.

Affiliate

Leverage a variety of publisher models in one, and convert savvy shoppers with a premium experience—no matter what motivates them to purchase.

StockImagery2024_Web_Body_ShophomeAffiliate_Device_V4_3x2_Global

Content

Klarna shoppers are actively seeking brands like yours. Get in front of them with personalized content and relevant products.

StockImagery2024_Web_Body_Cashback_Device_V2_3x2_US_EN

Cashback

Convert more shoppers and drive higher AOVs, pairing cashback with flexible payments to help shoppers get the most out of their spend.

StockImagery2024_Web_Body_CreatorPlatform_Device_Backside_Desktop_3x2_US_EN

Creator network

Increase product visibility and connect with active, engaged audiences through Klarna’s global creator network.

Web_Body_Device_SimplifiedScreen_ShopHomeTab_KlarnaPink_1x1_US_EN

Engage shoppers across their journey

Tap into Klarna’s full media network, from owned channels like app and email to offsite placements, for more effective shopper engagement.

Klarna is trusted by the world's leading brands

Web_Body_Logo_Dyson_Eggplant_3x2_Global
Web_Body_Logo_eBay_Eggplant_3x2_Global
Web_Body_Logo_Expedia_Eggplant_3x2_Global
Web_Body_Logo_Samsung_Eggplant_3x2_Global
Web_Body_Logo_ticketmaster_Eggplant_3x2_Global
Web_Body_Logo_Wayfair_Eggplant_3x2_Global

Turn clicks into customers