It's a movement, not a moment
By Klarna
Recognizing the need for greater visibility and accessibility of women’s sports merchandise, Klarna and TOGETHXR have initiated a powerful collaboration aimed at narrowing this disparity. To make a bold statement and truly celebrate the essence of women's sports, the partnership has enlisted the talents of designer Sophia Chang and Mellany Sanchez.
Known for her distinct line art illustrations, Sophia’s latest designs do more than just adorn apparel—they narrate the vibrant saga of women’s sports through iconic moments captured on fabric. From pivotal plays on the court to legendary, if-you-know-you-know moments, Sophia's work embodies the spirit and dynamism of women's sports.
Further enhancing this lineup, designer Mellány Sánchez introduces her unique perspective by merging vintage sports tee aesthetics with the elegance of the jewelry world. Mellány’s creations reimagine classic jewelry charms, transforming them into symbols of monumental and inspirational moments in women’s sports. This innovative approach not only honors the achievements within the arena but also adds an element of timeless style to the everyday wardrobe of sports enthusiasts.
This collaboration presents the "Relaxed Tee," a piece that symbolizes the growing influence and resilience of women’s sports. It’s more than just merchandise—it’s a movement. Each tee is a canvas showcasing the courage, determination, and breakthroughs of female athletes, encouraging fans to wear their support and admiration not just as a fashion statement, but as a declaration of solidarity and empowerment.
As we witness the increasing convergence of fashion and advocacy in sports, this initiative by Klarna and TOGETHXR serves as a reminder that supporting women's sports is a continuous commitment. By choosing these specially designed pieces, fans are not just purchasing a piece of clothing; they are investing in the future of women’s sports and demonstrating that their passion is indeed a movement, not just a moment.
With each purchase, supporters are directly contributing to shrinking the merchandise gap and amplifying the voices and visibility of women athletes. It’s time to celebrate and support the prowess of women in sports with every cheer, every wear, and every share. Click the link below to shop the “It’s a movement, not a moment” collection now. A portion of every sale will benefit Billie Jean King’s Women’s Sports Foundation, emphasizing that the interest in women’s sports is a formidable force that’s here to stay.
