Hej, we’re Klarna
We're here to set the new standard for how people shop and pay—proudly Swedish.
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Smarter shopping starts here
At Klarna we're redefining the shopping experience to help people get more for their money. Here's how:
Pay your way: Enjoy 0% interest installment plans when paying on time and customizable payment options.
Shop and save: Earn cashback and interest on your digital wallet balance.*
Protect your data: Keep your data safe using advanced encryption and 24/7 fraud monitoring with Klarna.
*Earn cashback on Klarna app purchases. Klarna balance account required and funds can only be used within Klarna. Cashback issuance depends on store approval and may be affected by cookie settings, combining offers, product exclusions, or other factors beyond our control. Klarna may get a commission. Limitations, terms and conditions apply.
Our history
Made in Stockholm
Three young Swedish entrepreneurs had a brilliant idea back in 2005—but not the best name. Kreditor became Klarna in 2010.
Unicorn status unlocked
In 2012, Klarna reached a significant milestone with a $1B+ valuation, recognizing our rapid growth and market impact.
Klarna's family grows
In 2014, Klarna acquired SOFORT, creating Europe’s fastest-growing online payments group.
A bold new era
In 2017, Klarna transformed from blue to bold pink, and secured a full banking license, expanding our capabilities to serve customers.
The Klarna app arrives
Launched in 2018, the Klarna app provides users with tools for smarter shopping, budget management, and seamless payments across online and in-store experiences.
The smart spending leader
As of 2024, Klarna is a leader in digital payments, serving 85m consumers and 600k partners, processing 2.5m daily purchases - offering flexible payments, cashback and savings tools.
The numbers don't lie
85m+
Active consumers
600K+
Merchants
2.5M
Transactions per day
26
Countries supported
Trusted by the world's most loved brands
Meet the board
The board is Klarna’s top decision-making body, overseeing strategy, operations, and corporate governance to ensure accountability to both the organization and investors.
Get to know our culture
With offices in 11 markets, our global team blends start-up energy with a drive to create bold, impactful change and redefine smarter spending.
Want to find out more?
Learn more about our sustainability efforts, latest news, and how to contact us.
Sustainability
We believe in making conscious shopping effortless, empowering better choices while operating responsibly and sustainably.
Press
Stay up-to-date with the latest news from Klarna. Access materials like our press kit, company info, and image library.
Contact
Wether you need answers to frequently asked questions, help with order inquiries, or merchant support, find it all on our Contact page.
Shop smart with Klarna today
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